COLORADO SPRINGS, Colo. – December 4, 2024 – Every year during weeks 13 and 14 of the football season, professional football players reveal their passions beyond the game and wear their hearts on their feet through My Cause My Cleats. Players across the league wear customized cleats promoting various charitable organizations.
For this year’s My Cause My Cleats campaign, players Bradley Pinion, Case Keenum, Hunter Henry, and Tress Way will be supporting Compassion International.
“We know the power of the pro athlete community,” said Tress Way. “We have been given the gift of a powerful platform through our sport — we want to make most of this opportunity and speak up for mothers and babies around the world who are in desperate need.”
Several of these athletes are part of Compassion’s “Punts for Purpose” campaign. This initiative works to fund 500 survival centers that can save the lives of 25,000 babies and their mothers in developing countries. Survival centers supply a mother and baby with access to prenatal and medical care, food, clean water, a birth assistant, and a community of support during a baby’s critical first year.
In many low-and middle-income nations, mothers face severe and life-threatening conditions. Approximately 830 women die each day from pregnancy or childbirth complications. After learning about the dire conditions many mothers in these countries face, Pinion was compelled to support the cause.
“Living past your first birthday seems commonplace to us in America, but in many places around the world, there are infants fighting for their lives every day,” said Atlanta Falcons punter Bradley Pinion. “Every year, 2.6 million babies in poverty don’t survive their first 28 days, and most of those die within the first week of life due to pre-term birth or delivery complications — many of which could be easily treated. This is why my wife Kaeleigh and I, along many other athletes, are so passionate about funding these survival centers.”
To learn more about “Punts for Purpose,” click here.
Compassion International previously teamed up with professional athletes from numerous sports to complete Fill the Stadium, an effort in direct response to food shortages caused by the COVID-19 pandemic. The campaign raised over $38 million and provided life-saving food and support to 76,473 children around the world.